Oct 14, 2019
Delisi Friday- Marketing Director at Cowen | Rodriguez |
What is it like to be an in-house marketer at a law firm?
How does the law firm get clients?
How do you avoid "the-all-things-to all people"- the idea that I
have to be an expert at everything" scenario?
Advice for people hiring an in-house marketer?
- Delisi manages all of the firm's marketing and business
development initiatives. Incorporating marketing and the client
development process makes sure their potential and current clients
have a seamless experience, and that expectations set in marketing
are met in the office.
- Off The Record- a monthly magazine exclusively for
- Trial Lawyer Nation- a legal podcast for attorneys in over 70
- Business development;
- Nurturing of referral attorney relationships,
- utilizing the corporate suite at the AT&T Center and,
- planning CLE seminars for attorneys.